Your web project from end-to-end without the mental load.
You need a clear, credible and maintainable website.
But you or your team does not have the time, availability or internal resources to frame, write, arbitrate and manage the project.
I step in as an external web project director: I take care of the day-to-day while you make the critical decisions at the right moments.
Clear roles for maximum efficiency.
Your Role 
- Define objectives and constraints
- Validate key decisions at agreed checkpoints
- Approve final pages before launch
My Role
- Structure the project and timeline
- Propose options and recommendations
- Organise and refine content
- Design, build and implement SEO & analytics basics
- Coordinate, follow up and deliver
Advantages
- No more “who is doing what?”
- No more content written three times
- No more stalled redesigns
- No more last-minute panic before launch
- And above all maximum efficiency
With this approach, we redesigned the Lycée Louis Massignon website in 5 months (40 pages / 300 articles).
A communications manager at another French international school mentioned they took 24 months for a similar revamp.
How does it work?
Step 1 - Discovery
I send you a questionnaire to understand your needs and objectives as well as the type of designs you like. We follow by a kickoff meeting.
Step 2 - Structure + Features
I share the proposed sitemap, page structure and key features (navigation, functionalities, integrations) for your validation.
Step 3 - Design validation
I send you the website mockups for review and approval.
Step 4 - Build & content review
You get access to a staging site populated with your content. You can request adjustments.
Step 5 - Handover / training
Once everything is approved, I hand over the website and (if needed) train your team so you can manage it confidently.
Step 6 - Options
Monthly maintenance and external webmaster support (updates, security, fixes and even content creation), with monthly retainers.
Scope of work
- Audit
- Information architecture & navigation
- Content
- Design
- Wordpress build
- Coordination
- Project leadership
- SEO foundations
- Analytics setup
- Training
- Ongoing maintenance
This is for you if
- You need a website but you want to stay focused on your core work.
- Your team can’t take on another project right now.
- You need an external lead to bring structure and clear next steps.
- You’re stuck on content: what to say, what to prioritise, how to organise it.
- You need the project to move forward with multiple stakeholders, without endless meetings.
Typical clients: International schools, SMEs and independent professionals.
Best fit: when you need a strategic lead, not just execution.
Not at all. I work with existing content and restructure or rewrite only where clarity or consistency is missing.
No. Your involvement is limited to key validations. I handle the day-to-day and move the project forward.
No. I work with international schools, SMEs and independent professionals. The common point is the need for a strategic partner, not just execution.
That is common. I structure the validation process to avoid endless loops and delays.
Yes. SEO foundations and analytics setup are included. Ongoing SEO or content work can be handled through monthly support if needed.